We began by evaluating several content management systems (CMS) to determine which would be the best fit for our client. We conducted multi-phased proof of concepts for each of the contenders to find the CMS that would best fit our client’s various content and personalization requirements.
Based on our guidance, client leadership selected Adobe Experience Cloud as the platform that would best enable them to connect to members.
We set about implementing the new platform using Adobe Experience Manager and migrating more than 20 membership features from the client’s previous platform. These included resources that would help members complete tasks such as communicating with their doctors and care teams, making appointments, managing prescriptions, making payments, and viewing medical records. The new platform will enable our client to manage all of this content easily while providing a consistent experience for members.